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Retail Homes

Verlo Mattress Factory

verlo mattress franchise opportunity

Verlo Mattress Factory Stores originated in Wheeling, Illinois in 1958 and is the industry leader as the nation’s largest Craftsman Direct mattress retailer. The direct to consumer business model provides a substantial costs savings to the consumer by cutting out the middleman and building a “just-in-time” mattress to the customer’s specifications. Expanding across the country, Verlo’s unique business model allows for multi-unit operator growth by leveraging an initial Retail/Assembly Store investment. To manage this multi-unit concept, our proprietary technology solutions provide the operator with the necessary tools to manage all aspects of this retail franchise opportunity.

Background

Established: 1958
First Franchised: 1986
Franchised Units: 60
Company Owned Units: 0
Projected New Units (12 Months): 4
Registered: All states except CA and HI

Financial/Terms

Cash Investment: Need $75K liquid
Total Investment: $228.5K - $305K for retail/assembly store and $73K - $121K for satellite store
Minimum Net Worth: $350K
Franchise Fee: $50K
Royalty: 5%
Ad: Varies
Average Number of Employees: 2-5
Passive Ownership: Discouraged

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